What are the benefits of using Vitamin E in skincare?

By Davina C.

“If dietary sources supply a daily dose of Vitamin E, why should I add it to my skincare routine too?” I hear you asking.

Vitamin E has been scientifically proven over decades to be nutritionally beneficial: an antioxidant, which protects cells from 'free radicals.' And, yes, dietary sources including spinach, wholegrain and olive oil all contain an IU (International Unit) of Vitamin E.

Yet whilst Vitamin E has been used in dermatology for many years as a powerful, fat-soluble antioxidant, it is more recently that research is highlighting just how 'hardworking' the ingredient is when used in skincare formulations. Since it is a soluble substance, incorporating Vitamin E into your skincare routine through serums and moisturisers is arguably more effective.

Leading UK skincare expert, Dr Cherry Armstrong explains the twofold benefits of Vitamin E:

'It protects the skin from the damaging effects of the sun by absorbing harmful UVB rays and by mopping up free radicals, which damage skin cells. Vitamin E is also found in sebum (oil in skin), which creates a natural physical barrier and protects the skin from irritation and inflammation by external pollutants, whilst also hydrating and locking in skin moisture.'

JĀSÖN skincare launched, all the way back in 1959, with an aim to formulate natural, results driven blends free from harmful ingredients - so we've been pioneers in utilising the benefits of vitamins in skincare long before it became a skincare buzzword!

Whilst Vitamin E is part of a group of eight fat-soluble compounds (they can be either synthetically or naturally derived) that include four tocopherols and four tocotrienols, JĀSÖN formulations uniquely combine the effects of Vitamin E with other rich essential oils, like avocado and wheatgerm. Expect other benefits, including defence against skin inflammation (e.g eczema), ozone pollution and skin ageing from loss of collagen.

It is best applied daily and can even be used underneath moisturiser or sunscreen in the morning. We've picked some of our bestselling JĀSÖN Vitamin E range to support your skin going into Spring.

JĀSÖN Vitamin E 32,000 IU Extra Strength Oil - Targeted solution

Super strength Vitamin E in a small bottle. A super rich texture makes this emollient treatment oil effective when targeting problem skin areas. A pure, natural skin oil compromising tocopheryl acetate (Vitamin E compound), particularly effective at diminishing the appearance of acne marks, scars, stretch marks and strengthening the skin barrier. Works on face and hands too - only a small amount is needed.

JĀSÖN Vitamin E 5,000 IU Oil - All over Body Nourishment

Give your tired skin an all over moisture boost. Rich in antioxidants, this Jason formula combines natural Vitamin E with 5 essential natural oils: almond, apricot, avocado, sunflower and wheat germ for extra skin nourishment, wound healing, and increased collagen as some additional benefits. Can be applied to specific areas or mixed into your favourite hand and body lotion. All ingredients are certified organic.

JĀSÖN Revitalising Vitamin E 5,000 IU Moisturising Crème

This botanically rich JĀSÖN formula penetrates deep into the skin's cells to transform dull, dehydrated skin. A moisturising crème packed with Vitamin E and combined with natural wheat germ, sunflower and avocado oils for a soothing, hydrating effect. Use daily (on face and body) for rejuvenated, healthy skin and to slow the effects of ageing. Free from parabens and sulphates.